Penny Sleuth's 10 Tips for New Penny Stock Investors

Many people who have never played the stockWhen you're ready to buy shares of a penny stock,
market game before start with penny stocks. Heck,make sure you take a second to think about what
even if you've been around investing for decades,you're doing. All too many first-time penny investors
penny stocks are still your ticket to triple, quadrupletake the jump on just a few shares of a penny
or even quintuple-digit gains. You just can't see thosestock without realizing how much the size of their
if you bet on the Dow.investment will affect their returns.
The problem is penny stocks are a bit more difficultThink about it this way…You're an investor who
to research than their large blue chip cousins. Tosees an attractive stock for $1 per share. You don't
make this a bit simpler for first-time investors, herehave a large portfolio yet, and you don't want to
are 10 things to keep in mind when looking for solidtake too much of a risk, so you buy just 50 shares
penny stock plays:for $50.
1. Think Outside the BoxTurns out you picked a winner that made 40% in
When it comes to penny stocks, some of thejust a week - $20 of pure profit. You sell and rejoice
wackiest ideas have translated into serious gains forin your penny stock success. But wait…is that
investors who were willing to think outside thecelebration justified?
box…You're forgetting about those $10 execution fees
Back in the day, who would've thought thatyou paid to buy and sell that stock. That's $20
computers were the "wave of the future"? Earlyaltogether. Looks like you only broke even, despite
investors in companies like Microsoft and Yahoo,the fact that you had a stellar stock.
that's who! They made a bundle by thinking outsideWhen you're buying penny stocks, make sure you're
the box and betting on business models andbuying a large enough quantity that account costs
technologies that were out of the ordinary.(like execution fees) don't eat up your profits. You
There are new technologies and business models outcan find out your minimum returns to break even
there in the penny stock world today. Are you willingwith this:
to think outside the box on your next pennyExecution Fees/Stock Acquisition Price x 100 =
investment?Break-even Gain (Percent) Needed
2. Know What You Own7. Don't Get Greedy
In the world of Wall Street, whether you're investingLots of penny stock investors see 200%, 500%,
in penny stocks or blue chips, one of the biggesteven 1,000% gains on a stock but still end up losing
rules is to "know what you own." What does thatmoney in the end. It's not because they didn't plan
mean?their buys properly…it's because they got greedy!
You should know the company you're investing inIt doesn't matter how much money a stock makes if
inside and out. Know its business. Know how it makesyou're not ready to press the button and realize
money. Know its management.those gains. That's why you need to set solid exit
But as important as this rule is for any investor, it'spoints for any penny stock you buy.
doubly important for investors in penny stocks!It's human nature to want to hold onto an
That's because with penny stocks, share prices caninvestment as you see it climb with no end in sight,
change quickly if you don't keep a handle on them.but doing that is a great way to miss out if that
So know what you own and your investments won'ttrend turns around. When you analyze an investment,
end up owning you.think about a logical exit price and sell for that. Picking
3. Don't Get in Over Your Headsolid exit points will become easier as you develop
When you see a hot penny stock that's ready toyour investing chops.
take off, it can be hard to keep from cashing out8. Don't Get Too Nervous
your 401(k) to buy as many shares as youThe flip side of getting greedy is getting nervous
can…getting in over your head with penny stocks iswith stocks that are seeing major gains in short
an almost sure way to get burned.periods of time. Relax. As a penny stock investor,
Even though penny stocks can make you someyou've got to be ice-cold when you see one of your
serious money, they're volatile - and that means youpicks take off.
shouldn't put more than 10% of your portfolio on theAgain, it comes down to picking good exit points for
line.your investments. If you're sure that your stock is
What's the smart penny investor to do? Set up anbound to start losing ground before you hit that
account for just penny stocks and load it only withtarget price, maybe it's time to re-evaluate what that
money you're prepared to lose.price should be.
4. Don't Be Afraid to Ask…Remember, you can reanalyze your targets anytime,
One of the beauties of penny stocks is the fact thatbut you should never make trades on emotion alone.
they're smaller companies that are out there for9. Be Realistic
smaller investors.While investors might hope for tripe-digit gains on
As an individual investor, a big multinational might notevery pick they make, even the most seasoned pros
give you the time of day. That's usually not the caseof the investing world make bad picks from time to
with penny stocks. In fact, it's not unheard-of fortime. That's why having realistic expectations is so
individual investors to pick up the phone and chatcritical.
with a company's CEO or CFO on the spot.As with picking the right target prices, knowing what
If you've got a burning question about a penny stockkind of gains to expect comes with experience as a
prospect, e-mailing or calling the company'spenny investor. It's tricky to know when you should
investment relations firm or corporate offices mightexpect 20% from a stock and when you should
be one of the most telling ways to figure out if thatexpect 200%.
stock's for you.But setting those realistic expectations now, from
5. Be a Skepticthe get-go, will get you into a habit that will help you
Remember when we said to think outside the box?structure your portfolio in a way that will get you the
Well, do that, but don't forget to be a skeptic…most bang for your investment buck.
Just because a company has an interesting new idea10. Be Ready for the Next One
doesn't necessarily mean it's a good penny stockIt's easy to sit back and relax after you've just
prospect for your portfolio. The key is…Do youmade a trade - especially if you banked a nice gain.
think that it can monetize its idea?But not so fast!
If that answer isn't immediately clear, it's time to digAs much as you might want to bask in your investing
a little deeper into that company's prospects. Thinkingsuccess, fight that urge.
outside the box is a great way to get innovativeThe secret to the penny stock game is to always be
companies on your radar, but being a skeptic is theon the move. Always be on the lookout for that
only way to make sure that translates into gains fornext penny powerhouse - the next one might just
your portfolio.be your best yet.
6. Think, Then Buy