| Credit card companies along with other creditors | | | | reach specific target groups, and as a public relations |
| routinely target college students for their products | | | | medium. |
| and services. If a student is not careful, it is possible | | | | Strativia's branded portals are creative and |
| for them to become loaded with debt before they | | | | user-friendly with a focus on financial literacy, investor |
| even graduate. Think this is a remote problem? Think | | | | education, and retirement preparation and planning. |
| again. Today, far more college students are stacking | | | | Our sites are designed and written to speak a |
| up on debt than ever before. What is the primary | | | | cohesive message to your students. Providing the |
| reason? It is due to a lack of a solid personal financial | | | | most current content along with interactive tools, |
| education. | | | | assessments, surveys, calculators, and other |
| To combat this issue, colleges are increasingly | | | | resources helps ensure your students find what they |
| offering financial education as part of their curriculum. | | | | want when they need it. |
| They recognize the long-term intrinsic value of such a | | | | Tools like those offered by Strativia help college |
| class. While these classes are not mandatory it is a | | | | students place more importance on managing their |
| good step in the right direction to promote financial | | | | money starting now. College students learn to |
| literacy to those who will need it most. Further, | | | | establish a spending plan, develop an emergency |
| colleges are increasing looking for new ways to | | | | fund, understand investing, and start retirement |
| expand their financial education programs and | | | | planning. The benefits of these web portals will |
| services for their students. | | | | positively affect these students for a lifetime. "When |
| Companies like Strativia Software work with colleges | | | | I was in college, no one ever talked to me about |
| to build branded financial education web portals and | | | | money management," says Donnell Peterson, a |
| other web-based resources. These portals are | | | | George Washington University College Student. "The |
| accessed from the school intranet and are available | | | | portal has everything you need to know about |
| to students and staff, but not the general public. | | | | managing your money for now and for years to |
| These financial education web portals serve as a | | | | come! |
| platform to achieve specific educational initiatives, | | | | |