| Wachovia online banking is fast becoming the banking | | | | know where to go or how to proceed. When that |
| method of choice for millions of customers looking to | | | | happens, all they need to do is click on the Customer |
| save time. In fact just recently the Wachovia online | | | | Service link. There customers will find several FAQ's |
| banking system landed in top place for customer | | | | that have been designed to answer the most |
| satisfaction as gauged by Keynote System's | | | | common questions. There's also a site map and a |
| "Keynote Customer Experience and Service Level | | | | glossary of terms. |
| Rankings." | | | | If that's still not enough, customers need only click on |
| What features set Wachovia online banking apart | | | | the Contact Us link. Again, customers will find their |
| from its competition? Ease of use is what put | | | | banking needs listed by category. They need only |
| Wachovia ahead of the rest. Online banking benefits | | | | click on the appropriate link and in a split second, |
| banks by giving customers a way to help themselves. | | | | they'll have complete contact information including a |
| But online banking also has to benefit customers, and | | | | toll-free telephone number in most cases. |
| if such a program isn't intuitive and easy to navigate, | | | | So even though Wachovia online banking customers |
| customers won't use it. | | | | are dealing with a web site access to a human being |
| That's not a problem at Wachovia. Its web site is | | | | is never more than a click away. Besides the ease of |
| uncluttered and neatly categorized which enables | | | | use and quick access to customer service, Wachovia |
| users to see at a glance exactly where to go to | | | | online banking is offered absolutely free of charge. |
| address their immediate needs. Another area in which | | | | Better still, many prospective customers claim that |
| Wachovia online banking excels is its access to | | | | the online banking web site is the feature that helped |
| customer service. Even though the site is easy to | | | | them choose Wachovia as their bank. No wonder |
| navigate, there are times when customers won't | | | | Wachovia tops the list! |