Reading Your Financial Statements: What Every Entrepreneur Must Know

As you consider which legal entity orcurrent or long-term assets to pay ongoing expenses
entities--corporation, limited liability company, or limitedduring the current year, at the end of the year, the
partnership--you want to use for your businessamount of your assets will be reduced by the
structure, the decisions you make will depend heavilyamount of net loss. On the right hand side, your
on your current financial situation, both personal andEquity has gone down too. If you borrowed, say
professional. But do you know how to read a financial$10,000 to pay current operating expenses, at year
statement on your own? Do you know how to readend, your assets remain the same, but your liabilities
your own personal and business financialhave increased by $10,000, lowering your net Equity
statements?Knowing how to do this is an essentialor ownership in the company by that same $10,000.It
skill not just for entrepreneurs but for everyone.doesn't take a rocket scientist to figure out that if
However, for the entrepreneur having this skill canyou continue on this path, you will quickly be in a
mean the difference between having a thrivingvery painful situation, because Liabilities carry their
business that continues to thrive and winding up inown cost. The cost of borrowing money is Interest,
bankruptcy. The annals of the bankruptcy courts areand if you are fortunate enough to borrow at only
strewn with cases of entrepreneurs who entrusted10% interest (on unsecured debt) today, a year
their accounting to others and, not knowing how tofrom now, you will have to pay $11,000 to pay off
read the financial statements of their ownthe original $10,000 debt. This reduces your equity still
businesses, were surprised when they found that thefurther--unless you have used the borrowed funds to
business was ultimately unsustainable. The purpose ofcreate more assets that increase in value at the
this article is to help prevent this from happening tosame rate as the interest on your debt or, better
you--and to arm you with the skills you need toyet--at a higher rate.More to the point for deciding
structure your business to your benefit from thewhich business entities to use is that you need to
outset.Your Two Major Financial StatementsTherework out both your personal financial statements and
are two major financial statements that everythose of your business(es). If you find, for example,
entrepreneur should know how to read and (ideally)that that you have significant salary or wage income
prepare or have prepared in their financial softwarein your personal financial statements that is causing
(we recommend QuickBooks):The Income Statementyou to pay out high taxes (as reflected in your
The Income Statement (also known as the P&L orbalance sheet), and you expect that your business
Profit and Loss Statement) offers a dynamic picturewill generate some significant losses for the first
of the ebb and flow of your finances. Briefly, incomeseveral years, it would be advantageous to you to
statement shows first: A. Your various sources ofuse a business entity that is a flow-through entity.
income Then subtracts from that, B. Your expensesLosses incurred by your S-Corporation (or, if you
To give you the net result: Net Profit or Lossprefer, your Limited Partnership or your Limited
Typically, it is the result shown on this statementLiability Company) will flow onto your personal
that is the basis for your taxation by state andbalance sheet to offset the salary or wage income
federal authorities at the end of the year. The netand thus reduce your tax liability.Moreover, in general,
income or loss (revenue outgo) is carried over ontoif you want to draw up a roadmap to getting where
your second major financial statement: The Balanceyou want to go, you need to know your point of
Sheet.The Balance Sheetdeparture. Thus, preparing and understanding your
Offers you a snapshot of cumulative results of yourpersonal and business financial statements is an
financial activities. It is made up of two columns:indispensable first step for your business
On the left side you have your AssetsOn the rightplanning.©Copyright Azur Pacific Associates
are listed your Liabilities and Owners/Shareholders2006Germaine A. Hoston, Ph.D. is President and
Equity (or ownership in the business). The twoTreasurer of Azur Pacific Associates, a consulting and
columns must be in balance, which is why this is calledtranslation firm and distributor of the Secret Millionaire
a Balance Sheet.Assets=Liabilities + EquityIt's reallyAsset Security System and Eventis wealth-building
quite logical how the Income Statement and Balancecourses.
Sheet relate to one another.If you have to use