| A well designed, easy to navigate website
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| | Attractive product shots can really boost
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| is a 24/7 storefront for your business.
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| | your sales. Remember to convert your
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| Here are a few tips which will tell your
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| | images to GIFs. This smaller format will
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| visitors you are "Open for Business"
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| | not distort your photo, but it will allow
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| Start with the Right Words
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| | pages to load faster.
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| Start with a clear concise headline that
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| | What People Say
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| persuades visitors to stick around and
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| | Testimonials are a terrific way to build
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| check out what you have to offer. Once
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| | credibility and focus visitor's attention
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| you've crafted a compelling headline,
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| | on the things you do best. Be sure to
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| make it stand out! Use a large font size,
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| | include the names, titles and/or cities
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| bold, italic, underline or a different
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| | of your satisfied customers. If space
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| color to attract the visitor's attention.
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| | allows, consider posting a small picture
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|
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| | of them beside their testimonials. This
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| Once you have their attention, keep them
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| | personalizes their messages and
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| reading with enticing copy and exciting
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| | demonstrates that they are real people
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| benefits. Also be sure to include a call
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| | who've enjoyed your product or service.A
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| to action such as: Click Here, Sign Up
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| | twenty year veteran of corporate America,
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| Now or For More Info!
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| | Lorraine Ball, helps small businesses
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| Pictures - Worth a Thousand Words!
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| | find a starting point for growth and
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| Images help people visualize your
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| | change.
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| products or services and their benefits.
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